Showbox, the Korean film and content studio, has launched a new microdrama label, Showbite, and will begin rolling out original short-form content in September, spanning genres from romance and comedy to revenge, action-thriller, period drama, fantasy, mystery and horror.
The romance slate includes “Taste of You,” a BL enemies-to-lovers story set in the world of culinary competition, and “Love in Thailand,” a romantic comedy set at a golf resort. Also on the slate are “The New Hire Is Too Hot to Handle,” an office romance built around a high-concept premise; “Love, Again,” which follows a second-chance romance involving lost memories and a reunion; and “My Ex-Bias Problem,” a romantic comedy centered on an arrogant K-pop idol whose life changes after he is sent to a remote island village.
Showbite’s female-driven revenge titles include “The Fallen Heiress Returns Wicked,” “They Messed with the Wrong Daughter-in-Law” and “Contract Marriage: The Heir’s Hound.” The label will also release the action crime-thriller “Asura: Return of the Reaper.”
The slate extends into historical and fantasy territory with “The Secret Wife Exchange,” a period drama set in Joseon society, and “Her Royal Queen Energy,” a reincarnation fantasy set in an alternate modern Korean monarchy.
Mystery and horror also feature prominently. “Bridal Shower: The Missing Bride” is a mystery comedy built around a string of twists, while “The Fallen Idol Is Possessed!” blends K-pop, romance and supernatural elements. “Lucky Horror Live Show” is a horror thriller centered on a livestream that turns terrifying.
Showbox said the label is designed to pair its background in storytelling with the pace of short-form drama, bringing Korean stories to audiences around the world.
Showbite will attend Broadcast Worldwide in Seoul, and the Busan International Film Festival‘s Asian Contents & Film Market, where it plans to meet with partners at home and abroad to expand its distribution network.
The label will launch official TikTok, Instagram and YouTube accounts under the Showbite name in early September, with updates on upcoming titles to follow through those channels.
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