The Micro Pitch: Why Brands Are Flocking to Microseries
At this year’s Cannes Lions, vertical dramas and other ‘microcontent’ will roar as a buzzy new medium for marketers
At this year’s Cannes Lions, vertical dramas and other ‘microcontent’ will roar as a buzzy new medium for marketers
UTA has enlisted a broad slate of stars, clients, brands and creators to take part in its expansive Cannes Lions activations.
Apple's Eddy Cue will be honored as Entertainment Person of the Year at next month's Cannes Lions festival in a nod to Apple's growth in TV and film.