{"id":2267,"date":"2026-06-16T13:07:06","date_gmt":"2026-06-16T13:07:06","guid":{"rendered":"https:\/\/relocationobserver.com\/?p=2267"},"modified":"2026-06-16T13:07:06","modified_gmt":"2026-06-16T13:07:06","slug":"cnn-taps-kyla-scanlon-a-financial-content-creator-as-analyst-and-contributor","status":"publish","type":"post","link":"https:\/\/relocationobserver.com\/?p=2267","title":{"rendered":"CNN Taps Kyla Scanlon, a Financial Content Creator, as Analyst and Contributor"},"content":{"rendered":"<div>\n<div>\n<!-- do not apply CSS styles to this element! --><\/p>\n<div>\n<p>\nKyla Scanlon doesn\u2019t have any formal background in business journalism but enough math tied to the creator economy adds up for her to have a new and potentially prominent role at CNN.<\/p>\n<p>Read more <a href=\"https:\/\/relocationobserver.com\/?p=2265\">\u2018Paddington\u2019 Musical to Open on Broadway in Spring 2027<\/a><\/p>\n<p>\n\tThe Warner Bros. Discovery-backed outlet named Scanlon, a former investment analyst, as a contributor and economic analyst, and said she will create \u201cexplainers\u201d that see to help audiences understand the economic landscape across various CNN outlets.<\/p>\n<p>\n\tScanlon\u2019s hire is the latest by mainstream journalism companies of so-called \u201ccreators\u201d or \u201cinfluencers\u201d who have won over followers by diving into a particular topic or area of interest and leading discussions around them on social-media venues such as TikTok or emerging platforms such as Substack. These personalities are seen as critical in an era when a younger generation gets more of its information and news from non-traditional media venues, and less from TV \u2014 especially as CNN and its rivals work to establish their own new-media outposts. They are also typically cheaper to hire than a traditional journalist.<\/p>\n<p>\n\tCNN has been working to build CNN All Access, a subscription platform aimed at younger customers who follow mobile and social media. Others are tilling similar ground, with MS NOW working to launch a broadband subscription offering that focuses on its community of viewers. NBC News has already launched a similar product that offers newsletters and exclusive content from its staff of journalists.<\/p>\n<p>Read more <a href=\"https:\/\/relocationobserver.com\/?p=2263\">Content Partners Secures Fresh Round of Funding From Carlyle Global Credit<\/a><\/p>\n<p>\n\tScanlon will focus primarily on CNN Business. In the past, she has examined such topics as tariffs, artificial intelligence, the value of higher education and GenZ\u2019s role in the economy. <\/p>\n<p>\n\tShe is the author of \u201cIn This Economy? How Money and Markets Really Work,\u201d which was released in 2024. Scanlon previously worked for Capital Group in Los Angeles, and subsequently founded Bread, a financial-education company. She studied finance, economics, and data analytics at Western Kentucky University.<\/p>\n<p>\n\tDuring the coronavirus pandemic, Scanlon began using whiteboards and creating skits on social media to explain markets and economic trends for audiences not versed in financial markets.<\/p>\n<p>Read more <a href=\"https:\/\/relocationobserver.com\/?p=2261\">Rising British Star Matthew Broome on \u2018My Fault: London\u2019 Success, 007 Dreams: \u2018I Would Love to Audition\u2019 for Bond Movie<\/a><\/p>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>CNN Taps Kyla Scanlon, a Financial Content Creator, as Analyst and Contributor<\/p>\n","protected":false},"author":1,"featured_media":2266,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[54],"tags":[892,1918,1919],"class_list":["post-2267","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tv","tag-cnn-2","tag-creators","tag-kyla-scanlon"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - 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