{"id":301,"date":"2026-05-20T09:05:44","date_gmt":"2026-05-20T09:05:44","guid":{"rendered":"https:\/\/relocationobserver.com\/?p=301"},"modified":"2026-05-20T09:05:44","modified_gmt":"2026-05-20T09:05:44","slug":"lord-of-the-rings-and-tomb-raider-to-be-spun-off-under-new-company-after-embracer-chair-calls-its-ip-among-the-most-undervalued-in-the-industry","status":"publish","type":"post","link":"https:\/\/relocationobserver.com\/?p=301","title":{"rendered":"\u2018Lord of the Rings\u2019 and \u2018Tomb Raider\u2019 To Be Spun off Under New Company After Embracer Chair Calls Its IP \u2018Among The Most Undervalued in the Industry\u2019"},"content":{"rendered":"<div>\n<div>\n<!-- do not apply CSS styles to this element! --><\/p>\n<div>\n<p>\n\t\u201cLord of the Rings\u201d owner Embracer is set to spin the Tolkien IP as well as other legacy properties such as \u201cTomb Raider\u201d into a separate holding company, Fellowship Entertainment, with chair Lars Wingefors calling its assets \u201camong the most undervalued in the industry.\u201d<\/p>\n<p>Read more <a href=\"https:\/\/relocationobserver.com\/?p=299\">In Cannes Hit Animation \u2018Jim Queen,\u2019 Gay Influencer Turns Straight \u2013 And Ricky Martin Marries Kristen Stewart<\/a><\/p>\n<p>\n\tFellowship Entertainment is set to be listed on Nasdaq Stockholm in 2027 to time with the company\u2019s \u201cnotably stronger product pipeline\u201d that year.<\/p>\n<p>\n\tThat pipeline includes Prime Video\u2019s adaptation of \u201cTomb Raider,\u201d starring Sophie Turner, which is slated for release in \u201cearly\u201d 2027 while the Warner Bros.-produced, Andy Serkis-directed feature \u201cThe Lord of the Rings: The Hunt for Gollum\u201d is set to open in theaters that December.<\/p>\n<p>Read more <a href=\"https:\/\/relocationobserver.com\/?p=297\">Louis Clichy Combines Realism and Fantasy in Cannes Animation \u2018Iron Boy\u2019: \u2018I Wanted This Story to Have Solid Foundations\u2019<\/a><\/p>\n<p>\n\tIn a letter to shareholders, Wingefors explained that Fellowship Entertainment would be re-positioned as an \u201cIP-led entertainment company\u201d focusing on publishing, licensing and development of brands including \u201cLord of the Rings,\u201d \u201cThe Hobbit,\u201d \u201cTomb Raider,\u201d \u201cKingdom Come: Deliverance\u201d and more.<\/p>\n<p>\n\t\u201cI think the assets held by Fellowship Entertainment are among the most undervalued in the industry and I feel it\u2019s my duty as the largest shareholder to change this and create a structure to realize their full potential,\u201d Wingefors wrote in his letter.<\/p>\n<p>Read more <a href=\"https:\/\/relocationobserver.com\/?p=295\">\u2018La Perra\u2019 Review: Dominga Sotomayor Shores Up Her Reputation With an Elegant, Unsentimental Story of Trauma and Healing<\/a><\/p>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Embracer, who own the IP for &#8216;Lord of the Rings&#8217; and &#8216;Tomb Raider,&#8217; are spinning off the entities via Fellowship Entertainment, a separate company.<\/p>\n","protected":false},"author":1,"featured_media":300,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[43],"tags":[341,342,343],"class_list":["post-301","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-biz","tag-embracer-group","tag-lord-of-the-rings","tag-tomb-raider"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - 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